Primers

Getting every job started out right

Fresh Start Exterior Wood Primer

A premium quality exterior alkyd primer that's perfect for new or previously coated wood, under light color stains and where cedar and redwood bleeding may be encountered.

Exterior alkyd primer with excellent adhesion

Seals uniformly for a smooth appearance prior to topcoat

Fast drying – same day recoat

Fresh Start Multi-Purpose
Oil based Primer

A premium quality alkyd primer is a universal favorite when a quality under coater, sealer and stain blocking primer is needed. It can be used over oil or latex paint and performs equally well under all Benjamin Moore architectural finish coats.

Excellent adhesion and sealing for exterior surfaces

Excellent hide

Stain blocker

Fresh Start Waterborne

Our highest-performing 100% acrylic primer that delivers maximum hide and ensures uniform finish for all surfaces. This is the primer of choice when a significant color change is required.

Maximum hiding for interior surfaces

Excellent all-around stain blocker

Fast drying

Low VOC

Mildew resistant

Superior adhesion

Engineered with Gennex® Color Technology

Fresh Start Enamel

An alkyd-based primer that's recommended for wood trim, doors, cabinets and other surfaces where an ultra-smooth topcoat is desired. The superior adhesion qualities provide outstanding enamel holdout.

Interior primer with superior flow and leveling

Sand easily for a smooth finish

Outstanding enamel holdout

Natura Primer

A 100% acrylic zero-VOC interior latex primer that meets or exceeds the strictest environmental standards while delivering maximum performance. This primer dries quickly and hides surface imperfections.

CERTIFIED asthma & allergy friendly®

Zero VOC

Zero Emissions

Excellent hide

Quick drying

Low odor

Spatter resistant

Engineered with Gennex® Color Technology

The CERTIFIED ASTHMA & ALLERGY FRIENDLY Mark is a Registered Certification Mark of the ASTHMA AND ALLERGY FOUNDATION OF AMERICA and ALLERGY STANDARDS LTD

Sure Seal Latex Primer

Excellent stain blocking and sealing

Strong adhesion

Low VOC (<50 g/l)

Fast dry to touch - under an hour

Mildew resistant coating

MPI Rating #6, #39 and #137

Engineered with Gennex® Color Technology

Designed for a wide variety of Exterior and Interior Projects!

Exterior Wood Primer

A premium quality exterior alkyd primer that's perfect for new or previously coated wood, under light color stains and where cedar and redwood bleeding may be encountered.

Exterior alkyd primer with excellent adhesion

Seals uniformly for a smooth appearance prior to topcoat

Fast drying – same day recoat

Arborcoat Primer

Excellent for blocking tannins in extractive woods like redwood and cedar

Provides a uniform surface for painting or staining

Seals porous surfaces and improves the bond over prepared chalky surfaces

Excellent hide and coverage

Provides stain-blocking properties

Download our how-to guide or watch our how-to video for tips on staining your deck using ARBORCOAT

Advance Primer

Provides a total waterborne system for Advance Waterborne Interior Alkyd finishes

Easy to apply

Excellent leveling properties

Excellent adhesion

Sandable

Spatter resistant

Excellent for blocking household stains

Download our how-to guide or watch our how-to video for tips on repainting your cabinets using ADVANCE

Engineered with Gennex® Color Technology

Zinsser B-I-N Primer

Product Information

Zinsser® B-I-N® Shellac-Base Primer is a primer-sealer, stain and odor blocker for almost all interior surfaces as well as spot priming for exterior use. Blocks stains and odors from fire and water damage, and seals stains from rust, sap, tannin, lipstick, creosote, dark colors and more.

Zinsser Cover Stain Primer

Zinsser Cover Stain Oil Based White Interior/Exterior Primer and Sealer sticks to any surface without sanding and can be used under and over oil and latex topcoats. It features an oil-based formula that seals stains from water, smoke, fire, nicotine and tannin bleed.

Stix

Stix Waterborne Bonding Primer is a premium-quality, acrylic-urethane primer-sealer with unparalleled adhesion to the most challenging surfaces, including glossy tile, PVC, vinyl, plastic, glass, glazed block, glossy paint, pre-coated siding, fiberglass, and galvanized metals.

Bonds to "hard-to-coat" surfaces

Cures in temperatures as low as 35° F (1.57° C)

Creates an extremely hard film

Excellent enamel holdout

Can be top coated with almost any product

Inslx Block Out

Block Out® Interior Primer is a modified synthetic primer-sealer carried in a special solvent that dries quickly and is effective over many different stains, including: water, tannin, smoke, rust, pencil, ink, nicotine, and coffee. Block Out primes, seals, and protects and can be used on bare or previously painted surfaces; interior drywall, plaster, wood, or masonry; and exterior masonry surfaces. Can be used as a spot primer for exterior wood shingles/composition siding.

Solvent-based sealer

Seals hard-to-cover stains

Quick-dry formula allows for same-day priming and topcoating

Top-coat with alkyd or latex paints of any sheen

Inslx Seal Lock

Seal Lock Plus is an alcohol-based interior primer/sealer that stops bleeding on plaster, wood, metal, and masonry. It helps block and lock down odors from smoke and fire damage and is an ideal replacement for pigmented shellac. Seal Lock Plus may be used as a primer for porous substrates or as a sealer/stain blocker.

Alternative to shellac

Excellent stain blocker

Seals porous surfaces

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Inslx Aqua Lock

Aqua Lock Plus is a multipurpose, 100% acrylic, water-based primer/sealer for outstanding everyday stain blocking on a variety of surfaces. It adheres to interior and exterior surfaces and can be top-coated with latex or oil-based coatings.

Blocks tough stains

Provides a mold-resistant coating, including in high-humidity areas

Quick drying

Topcoat in 1 hour